We gave sari-sari store owners their own space to thrive and connect with Unilever.
The Brief
The transition from manual face-to-face assistance to a self-service ordering system meant fewer interactions between agents and customers.
Unilever wanted to find a way to maintain the personal touch and even strengthen their customer relationships.
Our Solution
We built the Tindahan Club Community– a space where sari-sari store owners could connect with the brand and each other.
Thanks to engaging content, valuable webinars, and thoughtful rewards, Unilever and the sari-sari store community are thriving together.
Interested to learn more about how we worked on this campaign? Let us know!